Services
From Finding Opportunities
to Making Improvements
Get the direction you need and help putting it into practice. I offer advisory support, hands-on implementation, or a mix of both, depending on your business and the team you already have.
Help the right customers find your business in search.
SEO Consulting & Implementation
If your website isn't showing up for relevant searches, or you're unsure what to improve first, I can help you understand the issues and turn them into a practical plan. We can work on the strategy together, or I can help make the changes.
What we can look at
- Technical issues affecting crawling, indexing, and website performance.
- Content that matches what your customers are searching for.
- Site structure, internal links, and local visibility where relevant.
Advisory support
A review of your current website, prioritized recommendations, and guidance for your team or existing website partner.
Hands-on implementation
On-page updates, content improvements, internal linking, and technical fixes within your website's platform and the agreed scope.
What you can expect
A clear set of priorities, documentation of the work, and a measurement plan so you can track progress over time.
Make your business easier to understand as search evolves.
AI Search Visibility & GEO
Generative engine optimization (GEO) focuses on how your business and content can be understood in AI-powered search experiences. I help you assess your current presence, answer customer questions more clearly, and build on the SEO foundations you already need.
What we can look at
- How clearly your website explains who you help and what you offer.
- Content gaps around customer questions and buying decisions.
- Consistent business information, supporting evidence, and appropriate structured data.
Advisory support
An assessment of your content and visibility opportunities, with recommendations grounded in your business and customers.
Hands-on implementation
Updating service pages, refining explanations and FAQs, and adding structured data that reflects the content on your website.
What you can expect
Content priorities, agreed page updates or implementation guidance, and an approach to monitoring visibility. AI answers vary; inclusion and citations cannot be guaranteed.
Help visitors understand your offerings and take the next step.
Web Experience Guidance & Improvements
Getting people to your website is only part of the work. If visitors struggle to find information, understand your services, or contact you, I can help identify the friction and improve the experience.
What we can look at
- Messaging, page structure, and navigation that make your offer clear.
- Mobile usability, accessible interactions, and website performance.
- Calls to action, contact forms, and the path from a visit to an inquiry.
Advisory support
A review of key pages and customer journeys, with practical recommendations your team can work from.
Hands-on implementation
Improving page layouts, navigation, content, forms, and front-end interactions within your existing website where appropriate.
What you can expect
Prioritized improvements, agreed website updates or handoff notes, and recommendations for measuring the actions that matter to your business.
Flexible support
A plan, a helping hand, or both.
You may need a second opinion, a focused project, or ongoing support. I can advise your team, work alongside your existing partners, or take on the agreed implementation work myself. We'll define priorities, responsibilities, and deliverables together before work begins.
Not sure where to start?
Tell me about your business, your website, and what feels stuck. We can work out which kind of support fits your needs.
Let's talk about your business